I’m not quite sure who comes up with these weird holidays. National Garlic Day makes me think of garlic shrimp pasta with a nice side of garlic bread. Then again it is almost lunch time. In the business world it reminds me of “vampires” who do business by offering a deep discount with the hopes of raising prices later on. They do it just to get their foot in the door. Getting the right price is about more than two parties agreeing on a price at that moment in time. Pricing is about the long term sustainability of a company and the business relationship you hope to have.
Here is another type of “vampire” that is out there affecting all types of people in the business world: We have a few construction companies who repeatedly ask for bids, but never give us any business. They are fishing for the lowest price to use against their regular after- construction cleaning company. This seems unethical to do to a company that gives you a valuable service that you depend on to make you look good. If they have the knowledge and the skill set to complete the jobs to your satisfaction, don’t make them take under market prices for the job. Just like you they have employees to pay, insurance, supplies, etc. VALUE Our first step in determining pricing is to find out what our customers value, and then adjust the pricing to whatever they need. Many customers want to have extra services included in their twelve month contract. Some clients need to have their carpets cleaned twice a year, and have the price broken up over a twelve month period. We can customize these services to meet your needs and spread the price out. Many cleaning companies have multiple service levels in which you can customize the services you need. GETTING YOUR RIGHT PRICE We strive for a functional partnership with the people we work for. Occasionally we do have to renegotiate our prices; usually the client will want to add a few more services that were overlooked at first. We fight to keep our prices as low as we can and still run a successful business. We are very grateful to the companies that hired us and have kept us for many years. Please contact us if you would like to talk about your cleaning needs, or is you have any questions. Yeah! You have made it half way thru the week! Now about that lunch…
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